Design partner for founders and early-stage teams

I help AI startups ship better mobile apps, web apps, and marketing websites that look good and feel even better to use. I add the kind of visual finesse that helps your product feel complete.

I step into early builds, explore ideas, and design experiences that improve engagement, reduce churn, and smooth out onboarding. If you’re ready to level up, let’s talk.

See the work and how we can collaborate

Latest Work

Projects →
Cherish
Message input and tab bar
12.7.25
Cherish
Main Feed view
18.6.25
Cherish
Today's activities
18.6.25
Cherish
Floating tab bar
18.6.25
Wokitov
Today's progress
18.6.25
Calzone
Drag and Drop task to timeslots
20.6.25
Dinaro
Home • Primary action
18.6.25

About

Konichiwa,

You’ve shipped something. It works, the idea is strong, but the experience still feels rough. People get lost in the flow. Onboarding leaks. The UI doesn’t reflect the value. You know it could be better, but you’re too close to see how.

That’s where I help.

I work with founders to improve key moments across the product. I design onboarding flows that lead to conversion, tighten journeys that increase engagement, and bring structure and polish to products that need to feel more complete. I also design marketing sites that support top-of-funnel growth and build them in Webflow when needed, so everything from first visit to product interaction feels cohesive and clear.

If that’s where you’re at, we can work together.

Thanks for popping in,

Imran Ashraf,
London, UK

Collaborate with me

Get started
One call, discuss your projects, no pressure. If we vibe, you're in.
Book a call →
The Setup
$6,718 per month flat fee
World-class product and web design.
Available August 2025
Cancel or pause engagement anytime.
No contracts. No hassle. No risk.
Hop on Slack
We set up a private Slack channel to get started.
You share high-level context, goals, and product vision.
Choose your focus
We map out potential projects and their impact.
You set the priorities — I plan the sequence and scope.
Mobile Product design
Native app UI, mobile-first experiences
Web App design
Dashboards, internal tools, complex systems
Website design
Marketing sites, landing pages, product launches
Audits & Strategy
Deep dive, quick fixes
Webflow Development
Fully responsive no-code builds
Design on autopilot
I get to work. You get updates every 48 hours.
You review, tweak, or queue the next thing.
Fast, focused, async.

FAQ around and find out

What if I'm not happy with the work?

Can I get a refund?

Ofcourse

If for whatever reason you're unhappy with the service, please get in touch and we'll figure out how to resolve your issues.

Can you work with our existing designs?

Totally, design SOS is one of my specialities

Timelines will depend on state of the existing product, I can judge the the complexity and scope beforehand.

Is there any design work you don't cover?

I focus on product design and websites.

I don't offer branding, social media posts, or illustration services currently.

However, I do have a rolodex of very capable people who do offer those services.

How quickly can I start?

Depends

I can start within 48 hours in some cases

Keep in mind I can only accommodate a limited number of clients at any given time.

At exceptionally busy times I'll put new clients on a waiting list and onboard them when a slot opens up.

How do we keep on top of tasks?

All projects are managed in Slack.

Having communication and tasks in the same channel means less dashboards for you to handle.

Before any project, we'll discuss the objectives and key deliverables to ensure we're on the same page.

On my side I use Notion to manage everything.

Reviews

MC
Matt Challberg
Tallio
,
Founder

Imran is an amazing designer who I've had an opportunity to work with on multiple projects.

His attention to detail is thorough and is always on the cutting edge when it comes to new design concepts, tools, and trends.

In addition to executing on design, he is a valuable advisor to any project that is focusing on creating an incredible user experience.

RG
Ran Goldstein
My Kid Made
,
Founder

Imran was fabulous to work with. He created a very effective design for our project. He took our suggestions and made them better. We are very happy with the outcome. We would definitely work with him again.

BS
Bre S
Hairdresser app
,
Co-founder

Imran was absolutely amazing! He took what could be a basic boring design and put the detail in to make it stand out! We're so happy with the results of high quality work!

AE
Alan Earl
Vent
,
Co-founder

Fabulous work and all great things to say about the experience working with Imran. Thank you for coming through for us! Excited to work together again in the future.

JT
John Trucker
Speedpro MMO
,
Founder

Very easy to work with,  was tuned into what I wanted visually and functionally. Very happy with the final result. I’d recommend this services.

AS
Aban Sriyar
Reachout
,
Founder

Easy to work with, very talented designer. The design turned out exactly as I wanted, would again work with him in the future.

NP
Nils P
Unlonely
,
Co-founder

I worked with Imran for an app project. After a round with wireframing, we discussed design and visual details. The final result made me very happy and completely satisfied. I can recommend Imran!

PB
Pierce Buxton
,

Great designer. Quickly understands the project, works fast, great design, and comfortable with feedback and revisions.

WKEF
WKEF
Kids Eat Free
,
Co-founder

It was a pleasure working with Imran on our project! The artistic creativity, responsiveness, and interaction was incredible. We highly recommend Imran and look forward to more great projects!

MA
M. Aralbjo
Safemates
,
Founder

I had the pleasure of working with Imran to produce the design for the Safemate iPhone App. The design can be described as beautiful, simplistic, yet very effective. I am happy to recommend Imran to anyone who wants an App designed, this designer knows what he is doing.

AV
Alexander Vander
Picfliq
,
Co-founder, CEO

Imran is an excellent collaborator.

What is most important to me when working with someone is sharing a common goal: To elevate the image and the quality of the brand. Because PiqFliq is an app used to share visual mediums, Imran immediately recognised the importance of a compelling design and how perception plays a crucial role in our business strategy.

He was extremely creative with a great visual and technical sensibility and was very patient in allowing the design process to unfold organically.

H
Houman
Tegant VPN
,
Founder

It was a pleasure working with Imran. He is more than just a designer. He has shown excellent communication skills and was able to break down the work nicely.

He took his time researching similar projects to make a better judgement of what could work. Whenever I had an idea how to improve something, he could take it and polish it even further.

He takes his time to make sure he understands the product so that the design exhibits a concise and clear message. I can highly recommend him.

CH
Cameron Hepple
Explora Mobile
,
CEO

Communication was very easy and efficient, Imran was always available when any changes needed to be made.

Not only did he produce, but he contributed ideas which were current in today's UX & UI landscape which improved the design immensely.

Very happy with the outcome and I look forward to seeing the app improve as time goes on.